Poseidon truly aligns Sales and Marketing to collaborate to increase deal velocity. Nearly every company has a social media presence and most people use LinkedIn as their primary business networking tool. If your job depends on meeting new people and building relationships with them to get deals done - then it's time to embrace social selling in addition to your other methods of reaching people - Cold (fridid, really!) emails, introductions, and cold calling. Sales professionals, are always looking for ways to be more efficient in how they go about their day-to-day tasks of prospecting, presenting, negotiating or closing deals. Poseidon can help by providing another avenue for connecting with potential customers or partners while also giving you a way to engage with prospects outside of the enterprise walls.